Growing our world for
120 years.

SCMP Advertising+
Growing our world for 120 years
Cotnact
advertising@scmp.com

Why SCMP?

#1

Most trusted newspaper in Hong Kong

for 25 consecutive years.*

#1

C-level executives

international news brand in Hong Kong**

5.5+

Average articles

read in each session***

#1

Affluent audiences

international print news brand in Hong Kong**

1.7M

MAU in Hong Kong, 1.3M in SG***

35M

Global reach***
* CUHK Centre for Communication and Public Opinion Survey (Paid Newspaper)
** Ipsos Affluent Survey Asia Pacific Q2 2022
*** Internal fact sheet

“South China Morning Post Advertising+ is for brands and partners who want to shape the next chapter of Hong Kong’s and Asia’s story. We connect partners to quality affluent and influential Asian business decision-maker audiences.

Our culturally relevant content and events drive connection and consideration, and our first-party data platform and brand safety tool deliver impact through insights and context.”

Kevin Huang
Chief Operating Officer
South China Morning Post

Key Products

Online

SCMP.com

Informing 35M+ readers each month, SCMP.com is the definitive online home of the South China Morning Post.

Solutions

Our Work

MGTO - Macau: city of holistic gastronomy

Online + Event + Print | Video + Article Series

This campaign utilised several formats both online and offline, from organising an immersive event under SCMP’s 100 Top Tables banner to publishing branded content on SCMP’s digital, print and video platforms.

UBS - Craft Matters: Stories of Achieving Success

Online | Article + Video

A video-led series profiling key opinion leaders from Hong Kong and Singapore. Each episode showcases the complexity and dedication involved in these individuals mastering their crafts, which parallels UBS’ commitment to diligence and precision in wealth management.

Cathay Cargo - VIP Panda

Online | Infographic + Microsite

A multimedia infographic page detailing the journey of two VIPs, or Very Important Pandas, from Chengdu to Hong Kong.

Let’s chat &
work together

Belinda Tse

Business Director
Hong Kong

Josi Yan

Business Director
Hong Kong

Darryl Choo

Business Director, International
Singapore, Asia & International markets

Lynn Fan

Associate Business Director
China
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