Sophia ChengAccount Manager, Marketing SolutionsCopywriter/editor-turned-project manager, who places ‘people’ at the core of her work
Sophia has more than five years of experience in content creation and project management. 

She started her career as a copywriter with an online shopping website, then continued creating sponsored content, fashion and luxury brand stories, global travel guides, UI copywriting and in-house corporate content, through both written and video formats.

“Write articles that even your grandmother would understand” 

This quote, ingrained in her memory during her full-time English literature studies – which allowed her to totally immerse herself in the wonders of language – is something that continues to influence her work today. 

A year later, her post-grad studies in journalism further sparked her curiosity and desire to better understand humanity.
“Write articles that even your grandmother would understand”