Phoebe has a bachelor’s degree in marketing and management and several years of experience working in business and project management. Before joining SCMP, she worked for large corporations and a creative studio where she was engaged in projects from conception to completion. She has also collaborated with a wide range of clients, including designer brands, real estate developers, government bodies, airlines, education organisations and art institutes.
“The best way to predict the future is to create it” is a quote that influences her work.
As social media is rapidly changing and evolving, it is impossible to control everything that will happen in the future. So, Phoebe strives to clearly define what values are most important to clients to ensure she creates influential and memorable content.