Johnny heads the marketing solutions strategy and project management team at Morning Studio. Originally from New York City, he moved to Asia more than 12 years ago, leading teams at digital, performance, content marketing and advertising agencies before joining SCMP for the second time.
“Content is fire, social media is gasoline.” So said Jay Baer, speaker, author and digital marketing and customer service specialist, and this is what guides Johnny’s work. Using a targeted distribution strategy, and often using social media channels as leverage for amplification, Johnny ensures that the excellent content Morning Studio produces reaches just the right audience.
Johnny was named one of two winners of the 2019 ContentMoguls50 award for the Agency Partner category in APAC, recognising leading content marketing practitioners in the region.