Growing our world for 120 years.

SCMP Advertising+
Growing our world for 120 years
Cotnact
advertising@scmp.com

Why SCMP?

#1

Most trusted newspaper in Hong Kong

for 25 consecutive years.*

#1

C-level executives

international news brand in Hong Kong**

5.5+

Average articles

read in each session***

#1

Affluent audiences

international print news brand in Hong Kong**

1.7M

MAU in Hong Kong, 1.3M in SG***

35M

Global reach***
* CUHK Centre for Communication and Public Opinion Survey (Paid Newspaper)
** Ipsos Affluent Survey Asia Pacific Q2 2022
*** Internal fact sheet

“South China Morning Post Advertising+ is for brands and partners who want to shape the next chapter of Hong Kong’s and Asia’s story. We connect partners to quality affluent and influential Asian business decision-maker audiences.

Our culturally relevant content and events drive connection and consideration, and our first-party data platform and brand safety tool deliver impact through insights and context.”

Kevin Huang
Chief Operating Officer
South China Morning Post

“The South China Morning Post is an international organisation with employees of 24 different nationalities. We have a unique ‘East meets West’ culture with more feet on the ground and greater access to Asia than most organisations do.

Our primary function is to keep our readers informed, and we do so with pride and humility, respecting our readers enough to not be swayed by ideological bias.”

Tammy Tam
Editor-In-Chief
South China Morning Post

Key Products

PRINT + Online

Creative Studio

Driving innovative advertising in print and digital.
Online

SCMP.com

Informing 35M+ readers each month, SCMP.com is the definitive online home of the South China Morning Post.
PRINT

South China Morning Post

Monday-Saturday, with the Sunday Morning Post on Sundays.
PRINT + Online

Style

The all-new Style is a community platform bringing together brands and influencers united by their pursuit of discerning and intelligent luxury.
PRINT + Online

Post Magazine

Hong Kongʼs most prestigious Sunday magazine casting a spotlight on (HK, Macau, GBA) art & culture, and entertainment.

Solutions

Our Work

Kerry Properties, Swire Properties and Sino Land - Welcome to the Southside

PRINT + ONLINE | MICROSITE + BESPOKE PUBLISHING + VIDEO

A multimedia hub exploring the Southside areas various attractions, using colourful illustrations, photography, animation and videos giving readers a sense of actually 'being there'.

Macallan -
The Macallan Experience

online | Microsite

A digital content campaign promoting and driving attendance for The Macallan's pop-up exhibition. Videos feature Alan See, founder of haberdasher The Armoury, whose well-tailored style closely aligned with the ethos of The Macallan.

Leisure & Cultural Services Department - Stage Without Boundaries

PRINT + ONLINE | ARTICLE SERIES + VIDEO + EVENT

A four-episode series highlighting shows in the New Vison Arts Festival. Each episode showcases the background, concept and key messages encouraging readers to attend this annual arts festival.

Let’s chat &
work together

Belinda Tse

Business Director
Hong Kong

Josi Yan

Business Director
Hong Kong

Darryl Choo

Business Director, International
Singapore, Asia & International markets

Lynn Fan

Associate Business Director
China
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